Create photos, videos, and catalogs for your products. IVAR is a fashion technology company creating AI solutions for fashion brands.

What is an AI product photo generator?

A tool that turns a plain product photo into professional images. IVAR is an AI product photo generator built for fashion brands.

How do I make product photos with artificial intelligence?

Upload your product photo and create professional AI photos in about a minute. No photographer, no studio, no editing skills.

Can I create clothing photos with AI without a model or photographer?

Yes. IVAR generates AI clothing photos on a model or in studio from a piece on a hanger or table.

Does it work for shops in Mexico, Colombia and the rest of Latin America?

Yes. IVAR is built for Latin American boutiques: everything in Spanish, from your phone, with tax-inclusive USD pricing.

Yes. You get 1 complete listing free, no card: photo, name, description, styling tips and caption. You only pay if you pick a plan.

How much does a plan cost?

Starter is $29 USD/mo for 75 listings and Growth $69 for 200. Founder package is $490/mo: 30 photos, 6 videos, strategy and 1,600 credits made for you. Founding member pricing for the first 10 brands.

What happens to credits I don't use?

They roll over month to month while your plan is active. Nothing is lost.

Can I cancel anytime?

Yes. One button in your account — no calls, no forms.

Do I own the images I generate?

Yes. Photos, names, descriptions and captions are yours. You can delete your account anytime.

What styles can I transform my photos into?

Clean studio, editorial, warm outdoors, luxe marble, editorial ultra premium, model casual, model studio, flat lay and lifestyle.

Does it work from a phone?

Yes. Upload from your camera roll, pick a look and post in minutes.

Your first photo is free. No card.

Videos are included with any plan.

Your photos stay private.

Your fashion creative team, powered by AI

One photo of your garment. A complete campaign, ready to sell.

Upload a photo of your product and IVAR becomes your fashion creative team. Create professional photos, content and campaigns without models, studios or costly productions.

Upload phototap here · JPG, PNG

By uploading, you confirm you own the rights to these photos and have permission from anyone who appears in them (Terms §6).

Create free

Your first creation is free. No card.

Congratulations — it keeps the real garment and generates the perfect background.

Rubby Boutique

Red, navy and white striped knit sweater on a hanger on the boutique floor — original photo — Your photo

Fashion editorial: model wearing the red, navy and white striped knit sweater in a bright studio — IVAR campaign

The transformation in about a minute

A stylist in your pocket

Denim set with leather pockets on a hanger — Before

Model in denim set beside a white truck — After

Brown suede loafers held over the sea — Before

Man on a boat wearing brown suede loafers — After

Burgundy and white striped shirt on a hanger — Before

Model wearing the striped shirt on the street — After

Create free

Your first creation is free. No card.

That simple

Upload your product

One photo is enough.

Tell IVAR what to create

Photos, campaigns, content or video.

Download and publish

Professional content, ready to sell.

A complete creative team in one platform.

Video creation included with every paid plan

Fashion photos
AI models
Product campaigns
Social content
9:16 video
Product copy
Catalogs
Ad creativeComing soon

Create free

Your first creation is free. No card.

For brands creating at scale

Founder package · $490/mo

Your fashion content department, built for you. We produce your photos and videos, shape the strategy, and you keep credits to create whenever you want.

Founding price for the first 10 brands

30 premium photos a month
6 ready-to-post videos
Monthly 1:1 strategy
1,600 credits to create yourself

3-day money-back guarantee: not happy, get 100% back. If the first video doesn't convince you, you pay nothing.

Talk to Juan Pablo on WhatsApp

See full details

From the team

Built from inside the fashion industry.

IVAR was born from a real need: creating fashion content constantly, without the cost, complexity and delays of traditional productions. Fashion expertise, plus technology.

Juan Pablo Arias · Founder of IVAR

What creators say

From creators already selling.

“Literally better than chatgpt and gemini.”

Paola A

IVAR customer

“Congratulations — it keeps the real garment and generates the perfect background.”

Rubby Boutique

IVAR customer

“Get IVAR, trust me, you won't regret it — it's so practical for our business.”

Mayra T

IVAR customer

“Woooaaaw this is amazing! The app is so complete.”

Magenta Boutique

IVAR customer

Create free

Your first creation is free. No card.

Create what you want

Start your free trial today

1 complete listing free, no card.

Create free

Your first creation is free. No card.

Frequently asked questions

Credits, timing and looks.

How does IVAR work?: Create photos, videos, and catalogs for your products. IVAR is a fashion technology company creating AI solutions for fashion brands.
What is an AI product photo generator?: A tool that turns a plain product photo into professional images. IVAR is an AI product photo generator built for fashion brands.
How do I make product photos with artificial intelligence?: Upload your product photo and create professional AI photos in about a minute. No photographer, no studio, no editing skills.
Can I create clothing photos with AI without a model or photographer?: Yes. IVAR generates AI clothing photos on a model or in studio from a piece on a hanger or table.
Does it work for shops in Mexico, Colombia and the rest of Latin America?: Yes. IVAR is built for Latin American boutiques: everything in Spanish, from your phone, with tax-inclusive USD pricing.
Is it free to start?: Yes. You get 1 complete listing free, no card: photo, name, description, styling tips and caption. You only pay if you pick a plan.
How much does a plan cost?: Starter is $29 USD/mo for 75 listings and Growth $69 for 200. Founder package is $490/mo: 30 photos, 6 videos, strategy and 1,600 credits made for you. Founding member pricing for the first 10 brands.
What happens to credits I don't use?: They roll over month to month while your plan is active. Nothing is lost.
Can I cancel anytime?: Yes. One button in your account — no calls, no forms.
Do I own the images I generate?: Yes. Photos, names, descriptions and captions are yours. You can delete your account anytime.
What styles can I transform my photos into?: Clean studio, editorial, warm outdoors, luxe marble, editorial ultra premium, model casual, model studio, flat lay and lifestyle.
Does it work from a phone?: Yes. Upload from your camera roll, pick a look and post in minutes.

Create free

Your first creation is free. No card.

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Your next campaign can start with a single photo.

Create free

Your first creation is free. No card.